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While doing my usual rounds of reading the news I came across an interesting post in the New York Times Bits blog: http://bits.blogs.nytimes.com/2012/01/30/technology-companies-pair-up-to-confront-the-scourge-of-internet/ . It seems that most of the big players in the internet mail world (Microsoft, Google, Yahoo, Facebook, AOL, LinkedIn, PayPal, and more) have been working together in an attempt to formulate a new way of better identifying not-spam (and thereby more easily identifying spam) by using existing technologies in a consistent way. The group has come up with DMARC (Domain-based Message Authentication, Reporting & Conformance), “a technical specification […] to help reduce the
potential for email-based abuse by solving a couple of long-standing operational, deployment, and reporting issues related to email authentication protocols.” (See: http://dmarc.org/index.html ). Ultimately the goal is to package it up and submit it to the IETF for consideration to become an RFC (i.e. an internet standard). I do very little mailing from my own domains currently but that may change in the future. It is nice that there is now a way that I can potentially show that I am me; the fear of winding up in spam folders is part of the reason why I...(Read whole news on source site)

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Home : Blog List : Bob Taco Industries : DMARC – A new anti-spam effort that looks promising